Which athlete's endorsement deal with Nike revolutionized sports marketing by introducing the first signature shoe line that continued producing new models even after the athlete's retirement?

Athletic footwear endorsements have transformed not just sports marketing, but entire retail business models. What began as simple athlete sponsorships evolved into billion-dollar empires that revolutionized how products are marketed, distributed, and perceived by consumers. These partnerships didn't just sell shoes—they created cultural phenomena that redefined the relationship between celebrities, products, and fans. Test your knowledge about one of the most influential product endorsement deals that reshaped retail history!

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Michael Jordan (Air Jordan)
LeBron James (Nike LeBron)
Serena Williams (Nike Court)
Tiger Woods (Nike TW)