Which major bookstore chain pioneered the membership program that offers a flat 10% discount on all purchases, exclusive access to signed editions, and was credited with helping the company survive the e-book revolution?

In the world of books and literature retail, customer loyalty programs have evolved in fascinating ways to keep readers coming back. From exclusive author events to personalized recommendations based on reading habits, bookstores have innovated to compete in the digital age. This trivia question explores one of the most successful customer loyalty initiatives in the literary retail space. Test your knowledge about how major bookstores have built communities of loyal readers!

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