Which packaging innovation led to a major shift in home video revenue for film studios in the late 1990s?

Film marketing and packaging has evolved dramatically over the decades, influencing audience perceptions and box office success. From classic movie posters to modern digital campaigns, the way studios package and present their products has been crucial to their success. This trivia question explores a significant innovation in film packaging that changed consumer behavior and industry standards.

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• The introduction of DVD packaging with bonus features and director commentaries
• The transition from cardboard VHS sleeves to plastic clamshell cases
• The development of collector's edition steel book packaging
• The implementation of anti-theft packaging with security tags

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