Which luxury fashion brand deliberately chose the head of Medusa as their logo to symbolize beauty that's so powerful it can 'freeze' consumers in their tracks?

The world of mythology and folklore has been leveraged by countless brands to create powerful marketing narratives and brand identities. From Nike's winged goddess of victory to Starbucks' siren, mythological elements help companies craft compelling brand stories that resonate across cultures and generations. This trivia question explores how one major company strategically incorporated folklore into their brand identity to connect with a specific demographic.

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Versace
Gucci
Prada
Dolce & Gabbana