Which automotive company first successfully implemented a direct-to-consumer sales model in the US, bypassing traditional dealership networks and creating a retail disruption in the transportation industry?

The transportation industry has undergone significant changes in how vehicles are marketed and sold. Traditional dealership models are evolving with digital integration, direct-to-consumer approaches, and innovative brand collaborations. This poll tests your knowledge about a groundbreaking retail strategy that changed how consumers purchase vehicles. How well do you understand the evolution of automotive retail in the transportation industry?

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Tesla
Rivian
Lucid Motors
NIO