According to Guinness World Records, which brand mascot holds the record for highest global recognition, with a recognition rate of 97% of the world's population?

Brand mascots are powerful tools in marketing, creating memorable connections with consumers worldwide. Some mascots have achieved such iconic status that they've entered the Guinness Book of World Records. Test your knowledge about which brand character has achieved the highest global recognition rate according to official world records. This question explores the intersection of brand marketing success and record-breaking achievements in consumer recognition.

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Ronald McDonald (McDonald's)
Mickey Mouse (Disney)
Tony the Tiger (Kellogg's Frosted Flakes)
Mario (Nintendo)