In what year did Nike and Michael Jordan first collaborate to release the original Air Jordan sneaker that would later become one of the most successful celebrity product lines in history?

Celebrity brand collaborations have revolutionized product marketing, creating some of the most successful partnerships in retail history. These collaborations merge star power with product innovation, often resulting in record-breaking sales and cultural phenomena. Test your knowledge about one of the most influential celebrity brand partnerships that changed the landscape of athletic footwear forever and set the standard for future celebrity endorsement deals.

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1985
1989
1982
1991