Which of these sustainable packaging innovations was first introduced by its respective company and revolutionized product design in its industry?

Sustainable packaging has become a critical focus in retail as brands work to reduce their environmental footprint. In recent decades, we've seen remarkable innovations in this space, with some companies completely transforming how products are packaged and delivered. This trivia challenges you to identify which breakthrough sustainable packaging innovation created a significant shift in how we think about product design and environmental responsibility.

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Lush's packaging-free 'naked' cosmetics (solid shampoo bars, bath bombs, etc.) - introduced in 1995
Dell's bamboo packaging for laptops - introduced in 2001
Coca-Cola's PlantBottle (partially plant-based PET) - introduced in 1992
Puma's Clever Little Bag (cardboard insert with reusable bag instead of shoebox) - introduced in 1998