Which celebrity collaboration broke retail records in 2015 by selling out completely within minutes, crashing websites, and establishing a new benchmark for influencer marketing?

Brand collaborations with celebrities have transformed retail marketing, creating some of the most lucrative partnerships in history. These strategic alliances have not only boosted sales but also redefined how products are marketed to consumers. Test your knowledge about one of the most successful celebrity-brand partnerships that changed the retail landscape forever!

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Rihanna's Fenty Beauty with LVMH
Kylie Jenner's Lip Kits (before becoming Kylie Cosmetics)
Beyoncé's Ivy Park with Adidas
Lady Gaga's Haus Laboratories with Amazon