Which luxury fashion brand partnered with Fortnite in 2021 to create a virtual fashion collection, including a digital recreation of their iconic handbag that cost more in-game currency than the physical version costs in real dollars?

The gaming industry has seen some remarkable brand collaborations that have reshaped virtual worlds and created unique player experiences. These partnerships often bring together unexpected brands, introducing new aesthetics, gameplay mechanics, and cultural moments to popular games. Test your knowledge about one of the most talked-about gaming brand collaborations that changed how we think about in-game marketing and cross-promotion.

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Balenciaga
Gucci
Louis Vuitton
Prada