Which wildlife conservation marketing campaign was the first to use a QR code that transformed into an animated endangered species when scanned?

Test your knowledge about landmark marketing campaigns in wildlife conservation! Conservation organizations have created some of the most influential marketing campaigns to raise awareness about endangered species and habitat protection. These campaigns have not only changed public perception but also raised millions for conservation efforts worldwide. Do you know which campaign made history with its innovative approach?

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WWF's 'Tiger Trails' campaign (2016)
National Geographic's 'Photo Ark' campaign (2015)
Wildlife Conservation Society's 'Vanishing Animals' campaign (2017)
The Nature Conservancy's 'Save Our Symbols' campaign (2018)