Which sports retailer pioneered the first widely-adopted VR fitting room that allows customers to virtually try on equipment and see themselves in action in simulated game environments?

The sports retail landscape is rapidly evolving with virtual reality technology transforming how customers shop for equipment and apparel. Major athletic brands are investing millions in VR experiences that allow customers to test products virtually before purchasing. How well do you understand the current state of VR implementation in sports retail? Test your knowledge about this cutting-edge retail technology that's changing how athletes and fans shop for their favorite gear.

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Nike with their 'Nike Virtual Playground' technology introduced in 2019
Adidas with their 'Virtual Arena' system launched in 2020
Under Armour's 'Performance Reality' platform released in 2018
Dick's Sporting Goods' 'GameDay VR Experience' implemented in flagship stores in 2021