Which film studio pioneered the concept of 'living movie sets' in their flagship retail stores, where customers shop in fully-realized environments from popular films?

Major film studios have created innovative retail experiences to showcase their intellectual property and engage fans beyond the screen. These studio stores represent cutting-edge retail innovations that blend entertainment with shopping. Test your knowledge about how film studios have revolutionized the retail experience with this trivia question!

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Warner Bros. with their 'Harry Potter' experience stores
Disney with their 'World of Disney' stores
Universal Studios with their 'Wizarding World' shops
Paramount with their 'Star Trek' immersive retail environments