Which presidential campaign retail innovation set a fundraising record by generating over $70 million through its merchandise sales alone?

Government campaigns aren't just about policies—they're also massive marketing operations with branded merchandise that can make or break a candidate's image. Campaign merchandise has evolved from simple buttons to sophisticated retail operations worth millions. This poll tests your knowledge of how political campaigns have used retail strategies and product innovations to connect with voters and build their brand identities over the years.

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Barack Obama's 2008 'Hope' campaign with products designed by artist Shepard Fairey
Donald Trump's 2016 'Make America Great Again' hat merchandise line
Hillary Clinton's 2016 'Everyday Pantsuit Tee' and 'Woman Card' product collection
Bernie Sanders' 2020 mittens-inspired merchandise following the inauguration meme