Which major sports brand dramatically shifted its strategy in the early 2000s by acquiring smaller, specialty sports companies to expand beyond its original focus?

Test your knowledge about how major sports brands have evolved their strategies over time to maintain market dominance. Brand strategy in the sports industry has become increasingly sophisticated, with companies using everything from athlete endorsements to technological innovation to differentiate themselves from competitors. How well do you understand these strategic pivots?

This is a live public trivia poll on AIPolls.Net. Vote and see real-time results.

Nike with its acquisition of Converse, Hurley, and Umbro
Adidas with its acquisition of Reebok, TaylorMade, and Five Ten
Under Armour with its acquisition of MapMyFitness, Endomondo, and MyFitnessPal
Puma with its acquisition of Cobra Golf, Tretorn, and Volcom