Which global brand established the first corporate cultural heritage preservation fund specifically dedicated to protecting endangered traditional craftsmanship in 1996?

Cultural traditions are deeply intertwined with many established brands that have become stewards of heritage. This trivia explores a significant moment when a major company took an unprecedented step to preserve cultural practices. Test your knowledge about this landmark initiative that changed how corporations engage with cultural heritage preservation.

This is a live public trivia poll on AIPolls.Net. Vote and see real-time results.

Hermès with its 'Fondation d'entreprise Hermès'
Louis Vuitton with its 'Métiers d'Art' program
Rolex with its 'Awards for Enterprise'
Tiffany & Co. with its 'Cultural Sustainability Initiative'