Which company introduced the first modern frequent flyer loyalty program in 1981, revolutionizing customer retention strategies across multiple industries?

Before digital apps and QR codes, loyalty programs had their roots in clever marketing innovations that revolutionized customer retention. This poll explores a significant moment in retail history when a simple idea transformed how companies built long-term relationships with customers. Test your knowledge about the origins of one of the most successful customer loyalty concepts that continues to influence retail strategy today.

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