Which linguistic device was deliberately avoided in Nike's famous 'Just Do It' slogan to create its powerful psychological impact?

Brand slogans are linguistic masterpieces that use carefully crafted language to create lasting impressions in consumers' minds. The best slogans leverage linguistic devices like alliteration, rhythm, metaphor, and cultural references to become embedded in our collective consciousness. This poll tests your knowledge about how language science influences the development and success of memorable brand taglines that shape consumer behavior and brand perception.

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Imperative mood (direct command form)
Adverbial qualifier (the word 'Just')
Parallelism (balanced grammatical structure)
Monosyllabic words (single-syllable terms)