Which album packaging innovation was specifically created to reduce theft in record stores but ended up becoming a standard marketing feature for the music industry?

Product packaging in the music industry has evolved dramatically over the decades, often influencing both sales strategies and consumer behavior. One particular packaging innovation revolutionized the industry by solving a critical problem while creating a new marketing opportunity. Test your knowledge of music product packaging history with this challenge!

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• The longbox CD packaging (12-inch tall cardboard boxes for CDs)
• The gatefold vinyl sleeve (album cover that opens like a book)
• The digipak (cardboard packaging replacing plastic jewel cases)
• The blister pack (plastic bubble attached to cardboard backing)

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