Which political advertising campaign was the first to use advanced data analytics to micro-target voters based on their online behavior and preferences?

Test your knowledge about groundbreaking political advertising campaigns that changed how candidates connect with voters. Throughout history, certain political advertisements have revolutionized campaign strategies and voter engagement techniques. These innovative approaches have shaped modern political marketing and set new standards for how candidates communicate their platforms to constituents.

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Barack Obama's 2012 re-election campaign
George W. Bush's 2004 re-election campaign
Hillary Clinton's 2016 presidential campaign
Donald Trump's 2016 presidential campaign