Which packaging innovation was first introduced by Cirque du Soleil that revolutionized how performing arts experiences are presented to premium audiences?

The performing arts industry has evolved significantly in how it packages and presents its products to audiences. From physical tickets to digital experiences, packaging design plays a crucial role in audience engagement and brand recognition. This trivia question explores a groundbreaking innovation in how performing arts organizations package and deliver their artistic experiences to audiences.

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Biodegradable show programs printed with seed-embedded paper that can be planted after use
The 'Experience Box' - a multi-sensory preview package sent to subscribers containing scents, textures, and audio samples from upcoming shows
Holographic ticket stubs that transform into 3D miniature stage replicas when viewed through a smartphone app
Augmented reality playbills that animate when scanned, showing behind-the-scenes rehearsal footage