Which performing arts organization famously rebranded with the slogan "Never Ordinary" in 2019, successfully repositioning itself from traditional classical performances to a more diverse and contemporary program?

In the competitive world of performing arts, effective brand management is crucial for theaters, dance companies, and performance venues to stand out and attract audiences. This trivia question tests your knowledge about a significant brand repositioning effort that transformed the perception and audience reach of a major performing arts organization.

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Sydney Opera House
Royal Shakespeare Company
American Ballet Theatre
Lincoln Center for the Performing Arts