Which product design innovation, introduced in 1937 by Sylvan Goldman, initially faced consumer resistance but revolutionized the retail shopping experience worldwide?

Product design has revolutionized how we interact with everyday items. Behind many common products lie fascinating stories of innovation, problem-solving, and sometimes accidental discoveries. This trivia question focuses on a pivotal design innovation that transformed the retail shopping experience worldwide. Test your knowledge about this ubiquitous invention that we often take for granted but has saved retailers billions and changed consumer behavior forever.

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• The shopping cart
• The barcode scanner
• The self-checkout kiosk
• The electronic price tag

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