Which retailer first introduced the concept of 'retail localization' by systematically adapting store layouts and product offerings based on local geographical preferences in the 1990s?

Retailers have long understood that geography plays a crucial role in their success. From location-based marketing to regional product variations, geographical insights drive retail strategy. This trivia question explores how geographical factors have influenced a major retail innovation that changed how consumers around the world shop for products. Test your knowledge about the intersection of geography, culture, and retail development!

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