Which major sports brand pioneered the first mobile app-based loyalty program that rewards customers not just for purchases, but also for tracked workout activities?

The sports retail landscape is constantly evolving with innovative approaches to loyalty programs. Major sporting goods retailers and athletic brands are finding creative ways to reward their most dedicated customers beyond simple points systems. Test your knowledge of cutting-edge loyalty strategies in the sports industry with this trivia question about a revolutionary approach that changed how brands connect with athletes and enthusiasts.

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Nike with Nike+ Run Club
Under Armour with MapMyFitness Rewards
Adidas with Creators Club
Reebok with Reebok Unlocked