Which famous astronomy brand conducted groundbreaking market research in the 1990s that led to their revolutionary 'GoTo' computerized telescope mount system, forever changing amateur astronomy?

The astronomy industry has seen remarkable innovations in telescope technology over decades, with certain brands becoming household names among stargazers. Behind these revolutionary products are fascinating stories of market research, brand evolution, and sometimes surprising corporate histories. Test your knowledge about one of astronomy's most transformative product lines and the company behind it.

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Celestron, with their NexStar series that identified amateur astronomers wanted computerized object location
Meade Instruments, with their StarFinder system that surveyed professional observatories for technology needs
Orion Telescopes, with their StarSeeker program that analyzed customer frustration with manual tracking
Bushnell, with their NorthStar initiative that studied how beginners interact with traditional telescopes