Which mythological creature was used in Starbucks' logo redesign, causing controversy but ultimately becoming one of the most recognizable brand symbols associated with maritime mythology?

Throughout history, brands have leveraged mythology and folklore to create memorable marketing campaigns. From Norse gods selling cars to Greek goddesses representing beauty products, mythological figures have become powerful marketing tools. These campaigns tap into archetypal symbols that resonate across cultures and generations. Test your knowledge about one of the most successful mythology-inspired marketing campaigns that revolutionized a brand's identity and consumer perception.

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Two-tailed siren (mermaid)
Kraken
Phoenix
Medusa