Which presidential campaign revolutionized political marketing with its distinctive 'O' logo and consistent visual branding that won the 2009 Design of the Year award from the Design Museum in London?

Throughout American political history, presidential campaigns have evolved into sophisticated marketing machines, with candidates packaged and presented to voters like consumer products. Campaign logos, slogans, and merchandise have become crucial elements in establishing candidate identity and connecting with voters. This trivia question explores a pivotal moment in political campaign marketing that changed how candidates approach their brand identity in the digital age.

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Barack Obama's 2008 'Hope' campaign
Bill Clinton's 1992 'Bridge to the 21st Century' campaign
Ronald Reagan's 1984 'Morning in America' campaign
George W. Bush's 2000 'Compassionate Conservative' campaign