Which celebrity partnership with a major brand was reported to be worth $1 billion and became the largest endorsement deal in sports history?

Celebrity brand ambassadors can transform a product's market position overnight! These partnerships between stars and retail giants often represent millions in marketing investment and can define both the brand's image and the celebrity's public persona. Test your knowledge of some of the most influential celebrity-brand relationships in retail history and see if you can identify which partnership made the biggest splash in the pop culture landscape.

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Michael Jordan with Nike (Air Jordan)
LeBron James with Nike (Lifetime Deal)
Serena Williams with Puma
Cristiano Ronaldo with Adidas