Which loyalty program innovation is credited with revolutionizing the restaurant industry by first introducing personalized offers based on individual ordering history and preferences?

Loyalty programs in the food industry have evolved dramatically over the decades, transforming from simple punch cards to sophisticated digital ecosystems. One particular innovation revolutionized how restaurants engage with their customers, creating a new standard for the industry. Test your knowledge about this game-changing development that reshaped customer loyalty in the culinary world!

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Starbucks Rewards mobile app (2009)
McDonald's Monopoly promotion (1987)
Subway's Sub Club card (1988)
Pizza Hut's Book It! Program (1984)