Which celebrity endorsement deal is credited with increasing Nike's market value by approximately $14 billion and led to the creation of the celebrity's own billion-dollar brand division?

Celebrity endorsements can significantly impact retail branding and consumer behavior. The right partnership between a famous personality and a brand can lead to dramatic sales increases, improved brand perception, and expanded market reach. This poll tests your knowledge of one of the most impactful celebrity endorsement deals in retail history that transformed both the brand and the celebrity's business empire.

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Michael Jordan's partnership with Nike (Air Jordan)
Beyoncé's partnership with Adidas (Ivy Park)
George Clooney's partnership with Nespresso
Rihanna's partnership with Puma (Fenty)