Which celebrity's 2018 makeup brand collaboration with Ulta Beauty drove unprecedented foot traffic to physical stores, challenging the online-only model and generating over $100 million in revenue in its first month?

Celebrity endorsements have transformed retail branding strategies in the entertainment industry. When stars align with products, sales often skyrocket - but not all endorsements are created equal. This trivia question explores one of the most impactful celebrity-product partnerships in recent pop culture history that revolutionized how brands leverage star power for retail success. Test your knowledge of this game-changing retail collaboration!

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Kylie Jenner with Kylie Cosmetics
Lady Gaga with Haus Laboratories
Rihanna with Fenty Beauty
Selena Gomez with Rare Beauty