Which famous literary mascot was created in 1971 and has since appeared on over 1 billion books worldwide?

Brand mascots have become iconic symbols in the publishing and literary world, helping to distinguish publishers, bookstores, and literary products in a competitive market. These characters often develop cult followings and become cultural touchstones that transcend their marketing origins. Test your knowledge about the fascinating intersection of literary branding and mascot marketing with this challenging question!

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