Which famous movie tagline was created after the marketing team realized test audiences were leaving theaters terrified, leading to one of the most successful horror film campaigns ever?

Studio marketing teams often create iconic taglines that become as memorable as the films themselves. These brief phrases can capture a film's essence, build anticipation, and sometimes even enter our cultural lexicon. Test your knowledge of how studios have leveraged powerful taglines to market their blockbuster productions and create lasting brand identities in the competitive entertainment landscape.

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"In space, no one can hear you scream." (Alien, 1979)
"Be afraid. Be very afraid." (The Fly, 1986)
"Who will survive and what will be left of them?" (The Texas Chain Saw Massacre, 1974)
"The scariest thing is knowing it can happen to you." (The Exorcist, 1973)