Which historical figure is credited with being the first major celebrity to receive payment for product endorsements in the 1760s, revolutionizing marketing strategies?

In the early days of retail marketing, product endorsements revolutionized how goods were sold to the public. Before celebrity culture as we know it today, innovative retailers and manufacturers found creative ways to associate their products with trusted figures. This poll explores a pivotal moment in retail history when endorsements began transforming from simple recommendations to powerful marketing tools that shaped consumer behavior and retail strategies for generations to come.

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King George III of England, who endorsed fine china and silverware
Josiah Wedgwood, who used royal endorsements to promote his pottery
Benjamin Franklin, who endorsed scientific instruments and almanacs
Marie Antoinette, who was paid to endorse fashion accessories and perfumes