Which retail analytics innovation, developed in the 1990s, first allowed stores to track and analyze customer movement patterns within physical retail environments?

The retail landscape has been transformed by technological innovations that analyze customer behavior and preferences. Among these breakthroughs, one stands out for revolutionizing how retailers understand their customers' shopping patterns. Test your knowledge about this pivotal retail analytics invention that changed how businesses make merchandising and marketing decisions.

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Customer Heat Mapping technology
RFID Inventory Tracking
Digital Loyalty Cards
Smart Shopping Carts