Which famous entrepreneur deliberately chose red as their brand color to create a sense of urgency and excitement in their retail empire?

Brand colors are powerful tools that celebrities use to establish their personal brand identity. From Beyoncé's metallic gold to Prince's iconic purple, these color choices aren't random - they're carefully selected to evoke specific emotions and associations in their audience. This trivia question explores how one particular celebrity has used color psychology to build their personal empire. Test your knowledge about the strategic use of brand colors in celebrity marketing!

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Richard Branson (Virgin)
Martha Stewart (Martha Stewart Living)
Gwyneth Paltrow (Goop)
Jessica Alba (The Honest Company)