Which innovative marketing approach did NASA use to build public engagement for the James Webb Space Telescope before its 2021 launch?

The James Webb Space Telescope (JWST) represents one of humanity's greatest technological achievements in astronomy. When NASA needed to build public awareness and support for this $10 billion project, they launched a sophisticated marketing campaign to generate excitement. This poll tests your knowledge about the product marketing strategies used to promote this revolutionary observatory to both scientific and general audiences.

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A 'Name a Star' campaign where donors could have stars named after them in NASA's official catalog
The 'Webb-Sight' augmented reality app that let users visualize the telescope's capabilities through their smartphone cameras
The 'Webb Telescope Deployment Tracker' that gamified the complex unfolding process with live updates and educational content
A subscription service offering early access to Webb images for monthly supporters