Which ancient civilization pioneered the first documented customer loyalty program through clay tablets that merchants stamped after purchases, allowing customers to redeem accumulated marks for free goods?

Long before modern loyalty cards and apps, ancient civilizations developed sophisticated methods to encourage repeat customers and maintain commercial relationships. These early loyalty systems laid the groundwork for today's customer retention strategies. Test your knowledge about how ancient merchants kept their customers coming back for more!

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Ancient Egypt, where papyrus loyalty scrolls were used in marketplaces along the Nile
Ancient Babylon, where merchants used cuneiform-marked clay tokens that customers could exchange after collecting sufficient quantities
Ancient Rome, where ceramic tessera tokens were given with purchases at certain shops in the forum
Ancient China, where Han Dynasty merchants provided bamboo tally sticks that could be redeemed for discounts