Which celebrity's partnership with a brand is credited with adding the highest percentage increase to the brand's valuation within a single year (2020-2021)?

Test your knowledge about the fascinating world of celebrity brand endorsements and their impact on product value! Celebrity endorsements can significantly boost a brand's visibility and sales. In 2023, companies spent over $10 billion on celebrity endorsements worldwide, with some A-list stars commanding fees in the millions for a single campaign. How well do you know which celebrities have created the most financial impact for the brands they represent?

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Dwayne 'The Rock' Johnson's partnership with Under Armour (Project Rock)
Rihanna's Fenty Beauty collaboration with LVMH
George Clooney's deal with Nespresso
LeBron James's lifetime contract with Nike