Which retail promotion holds the Guinness World Record for the 'Largest Product Launch' by number of countries simultaneously involved?

Test your knowledge about extraordinary retail achievements that have made it into the Guinness World Records! The retail industry isn't just about selling products—it's also home to some incredible world records that showcase innovation, scale, and creativity in brand positioning and retail strategies. From the largest stores to the most ambitious promotions, these record-breaking retail achievements have set new standards in the industry and captivated consumers worldwide.

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Apple's iPhone 13 launch (2021), released in 175 countries on the same day
Samsung Galaxy S4 launch (2013), which was released in 155 countries simultaneously
Coca-Cola's 'Share a Coke' campaign (2014), launched in 80 countries on the same day
Amazon Prime Day (2019), which operated synchronized promotions in 18 countries