Which company holds the world record for the most expensive logo redesign, reportedly costing approximately $211 million?

While most companies aim for cost-effective branding, some corporations have invested astronomical sums in their visual identity. Behind every iconic logo lies a story of design evolution, market research, and sometimes, record-breaking budgets. This trivia explores an extreme case in corporate branding that set a world record for logo design investment. Can you identify which famous brand holds this expensive distinction?

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