Which athlete signed a groundbreaking lifetime deal with Nike in 2015 that was reportedly worth more than $1 billion, marking the largest single-athlete guarantee in Nike's history?

Test your knowledge about iconic athlete-brand partnerships that have shaped sports marketing history! These partnerships have not only boosted brand visibility but also created cultural moments that transcended sports. Some endorsements became so successful that the athlete became synonymous with the brand itself, influencing consumer behavior and product development for generations.

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