Which brand collaboration holds the Guinness World Record for the highest-grossing limited edition product collection, earning over $100 million in less than 24 hours upon its 2020 release?

Brand collaborations have become a cornerstone of modern retail strategy, creating unique products that capitalize on the combined star power of two or more brands. From Louis Vuitton x Supreme to Apple x Hermès, these partnerships drive exclusivity and desire. But some collaborations have broken financial records, generating unprecedented sales or commanding extraordinary price points. Test your knowledge on the most valuable brand collaboration in retail history!

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Nike x Off-White (The Ten Collection)
BTS x McDonald's (The BTS Meal)
Supreme x Louis Vuitton (2017 Collection)
Travis Scott x PlayStation (Limited Edition PS5)