Which pop culture franchise pioneered the first successful implementation of 'Augmented Reality Retail Experiences' in physical stores, allowing fans to interact with virtual characters while shopping?

The intersection of pop culture and retail innovation has created revolutionary shopping experiences for fans worldwide. Major entertainment franchises and celebrities have pioneered new ways for consumers to engage with their favorite cultural phenomena. This poll tests your knowledge about a groundbreaking retail innovation that transformed how fans interact with a major pop culture phenomenon.

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Star Wars (with Disney's 'Force Friday' AR treasure hunts)
Harry Potter (with Warner Bros' 'Wizarding World Interactive Shops')
Marvel (with 'Avengers Assemble' in-store AR portals)
Pokémon (with Nintendo's 'PokéStore Encounter Zones')