Which gaming company partnered with luxury fashion house Balenciaga in 2021 to create the first-ever high-fashion skins and limited physical merchandise collection?

The gaming industry has evolved beyond just gameplay, creating vibrant virtual economies and brand partnerships. Major gaming platforms now host virtual stores, exclusive merchandise drops, and limited-edition collaborations that generate millions in revenue. How well do you know the groundbreaking retail partnerships that have transformed gaming into shopping destinations?

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