Which astronomy retailer was the first to successfully use augmented reality (AR) that allowed customers to visualize how different telescopes would look in their home spaces before purchasing?

Marketing in the astronomy industry has evolved dramatically over the decades, with companies employing innovative strategies to promote telescopes, observatory experiences, and space education. This poll tests your knowledge about a significant marketing breakthrough that revolutionized how astronomical products reach consumers. Do you know which company pioneered this game-changing approach?

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