Which historical brand collaboration, launched in 1986, is credited with creating the modern athletic fashion industry by merging sportswear with high-end design?

Throughout history, certain brand collaborations have revolutionized retail and created entirely new product categories or market segments. These strategic partnerships often combined the strengths of two distinct companies to create something neither could achieve alone. Test your knowledge of these groundbreaking historical retail collaborations that shaped consumer culture as we know it today.

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Nike and Michael Jordan (Air Jordan)
Adidas and Run-DMC
Puma and Jil Sander
Reebok and Chanel