Which film franchise set the record for highest merchandise sales in a single year, generating over $5 billion in retail revenue in 2015 through its strategic 'Force Friday' global retail event?

In the world of pop culture, movie merchandise has evolved from simple promotional items to billion-dollar revenue streams. Major film franchises have revolutionized retail promotion strategies, creating exclusive shopping events and limited-edition product drops that drive consumer behavior. Test your knowledge about one of the most successful merchandise-driven promotional campaigns in cinema history!

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Star Wars (The Force Awakens)
Marvel's Avengers (Age of Ultron)
Jurassic World
Minions