Which celebrity collaboration with a sportswear brand broke records in 2020 by selling out completely within 10 minutes of launch, generating over $100 million in revenue on the first day?

Celebrity brand partnerships can create massive buzz and transform product lines overnight. These collaborations merge star power with established brands, often resulting in limited edition collections that sell out within minutes. Test your knowledge about some of the most impactful celebrity brand partnerships that changed the marketing landscape and set new standards for influencer collaborations.

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• Travis Scott x Nike
• Beyoncé x Adidas
• Kanye West x Puma
• Rihanna x Under Armour

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